Сreating graphic banners for display on the Google Display Network
File sizes: up to 150 KB | GIF, JPG, PNG
Banner Content Requirements:
- Logo
- The picture is the most relevant to the topic.
- A button with a call to action (for example “More”). If the button does not fit, only the logo
- Important: there should be a 1 pixel wide dark outline around the banner
- Important: the text on the banners must be readable and clear. USP (why you?). The message on the banner should be short and concise.
- Don’t use a lot of text
Banners with the greatest reach
Banners with less coverage: